Snagit Charges for “Upgrade”

lipstick on a pig photo

Look! This pig has lipstick.

I am completely fine with paying for software that I really like and that serves a purpose for me. However, if you are a software company that is going to use the ‘paid upgrade’ model of charging customers to upgrade to the next major version of your product, make sure the next major version contains new features worth paying for.

In the case of TechSmith’s Snagit, they have failed to provide anything of real value in their latest release (version 3.0 for Mac, or 12.0 for Windows), yet they are asking for $24.95 to upgrade to the latest version.

I paid for version 2 of Snagit for my Mac (that’s version 11 for you Windows users), and I really enjoyed using it. It became a tool in my arsenal that I relied heavily upon for doing quick screen shots and adding text, notes, arrows, and more.

Then one day a couple of weeks ago the updater ran and I was suddenly looking at a trial version of Snagit 3.0. And it said it was going to expire unless I paid the discounted upgrade fee of $24.95.

Aggravated, I hoped to have my mood changed and be wowed by version 3.0. So I tested it out for a few days. I quickly found that it had a nicer look and feel about it, but other than that, there were no noticeable enhancements or actual upgrades to the product. It was the same product with about one new feature related to the video clipping tool — something I could care less about. And that new feature was only a new arrow selector of some sort. Not impressed.

Jason Eagleston, the “Snagit Product Owner” at TechSmith even admits in their self-congratulatory release video that “with this release we had a focus on updating the way Snagit looks and feels, partially to bring that consistency across all the Techsmith things that you are going to interact with, but ultimately it’s only focused on getting your content to be the most prominent thing on the screen.”

Hmm…I only interact with one Techsmith product, so why should this be a feature worth paying for? And how is it not the most prominent thing on my screen if I’m currently using it in the first place?

A couple of more employees in the video go on to talk about how much nicer the product will be to use, and that they really wanted people to feel like they were using something current and not outdated. So it really isn’t about an upgrade, it’s about a change of clothes.

The whole video is about them admitting that their product didn’t look that great, so they spent a lot of effort making it look better (or “flatter,” as they say in the video, which is supposed to be something we should like), and now they want their customers to pay for that. No real tool enhancements or additions, just a subjective improvement to the design. For $24.95? No thanks.

For those of you looking for a free alternative to Snagit, check out Skitch. With or without Evernote, it’s a nice tool that does just about everything Snagit does for screen capturing.

Photo by Darin Barry

Things I have recently quit

images1. LinkedIn. I deleted my profile and completely quit this most useless of social networks. In all the years I kept up my profile and made connections, I got absolutely nothing in return. Even when searching for a job, it was useless. In retrospect, it’s like the Classmates.com of the aughts.

2. Dropbox. First they looked at user files, then they hired Condoleezza (why does her name have two z’s) Rice as their “privacy advisor.” Besides, I wasn’t really using it anyway.

3. Facebook. Again. But then I had to rejoin. It’s a very necessary evil, unfortunately, being in a band and trying to connect to fans, venues, and clients.

Serious Vulnerability in WordPress Jetpack Plugin

Get your updates going as soon as possible, as this looks pretty serious!

This is a bad bug, and Jetpack is one of the most widely used plugins in the WordPress world. We have been working closely with the WordPress security team, which has pushed updates to every version of the plugin since 1.9 through core’s auto-update system. We have also coordinated with a number of hosts and network providers to install network-wide blocks to mitigate the impact of this vulnerability, but the only sure fix is updating the plugin.

So not only is that an issue, but if you haven’t done your part in protecting yourself from this week’s HeartBleed bug, which has scared the bejeezus out of the entire Internet, get yourself fixed up ASAP!

If you are lucky enough to have been using LastPass to manage your passwords, log in there and do a Security Check to find out which websites you frequent may be vulnerable to that bug. LastPass will also help you quickly change passwords as needed.

Good luck, citizens!

 

Gigabit Internet Coming to Asheville Soon

This is what the Internet looks like as it travels through the tubes.

You read that right!  According to the WRAL “Techwire,” Raleigh and Asheville will soon be getting blazing fast gigabit Internet, well ahead of Google Fiber reaching our neck of the woods.

That’s about 1000 times faster than your average Charter or Comcast cable Internet service. You can download an entire HD movie in roughly 30 seconds. Believe it or not, this will bring us more in line with the rest of the planet, where speeds have far surpassed those in the US in recent years.

When Does it Happen?

“Asheville will receive service about the same time as Raleigh, according to RST Fiber co-founder and CEO Dan Limerick.”

According to the article, that will be within 60 days or so.

The part about a-la-carte TV service sounded appealing to me as well. Imagine only paying for the channels you want. I’ve been a proponent of this concept for years. It remains to be seen how this will actually work, but there is hope.

This is exciting news!